However, Trade Desk isn’t the only ad tech stock that’s boomed this year. Magnite (NASDAQ:MGNI), a sell-side ad platform, has more than doubled year to date after a recent surge, while Roku (NASDAQ:ROKU), the streaming device maker that acquired Dataxu last year and is also getting tailwinds from CTV, is also up triple digits. However, little-known small-cap demand side platform AcuityAds (OTC:ACUI.F) has outpaced them.
Brands need advertising automation to control the consumer journey
You will learn why brands need automation for ad campaigns including, the correlation between automation and the consumer journey.
