AcuityAds Releases Selected Unaudited Guidance as to Financial Performance for Q4 2016

TORONTO and NEW YORKJan. 17, 2017 /CNW/ – AcuityAds Holdings Inc. (TSXV:AT) (OTCQB:ACUIF) (“AcuityAds” or “Company”), a leading provider of targeted digital media solutions, enabling advertisers to connect intelligently with their audiences across video, mobile, social and online display campaigns, today released anticipated guidance as to certain of its fourth quarter financial performance measures for the period ended December 31, 2016.   The Company expects to release its audited fourth quarter and fiscal 2016 financial and operating results mid-March 2017. Readers are cautioned that actual audited results may differ from the anticipated unaudited guidance below and the differences may be material.

Selected Unaudited Financial Guidance for Q4 (all figures in $CDN)

  • The Company anticipates revenue for Q4 2016 to be approximately $18.0 million, compared to $7.6 million in Q4 2015.
  • The Company anticipates that Adjusted EBITDA for Q4 2016 will be approximately $2.0 million, compared to $0.26 million in Q4 2015.

“Based on these preliminary results, Q4 is expected to be an exceptionally strong quarter for the Company,” said Tal Hayek, CEO of AcuityAds.  “Our strong revenue and EBITDA growth, along with our recent $4.6 million bought deal financing should position the company well to capitalize on the tremendous opportunities that lie ahead of us.”

Readers are cautioned that the numbers presented in this release are management estimates and remain subject to final year-end audit.  In addition, readers are reminded that the fourth quarter has historically been seasonally strong for the Company.

The Company does not intend to provide segmented or detailed financial data until the release of its year-end financial statements.

About AcuityAds:
AcuityAds Holdings Inc. is a technology company that enables marketers to connect intelligently with their most meaningful audiences through digital media. A Self-Serve programmatic marketing platform, powered by proprietary machine learning technology, is at the core of its business, accompanied by a patented solution for mobile targeting that leverages social data. Acuity empowers marketers by offering transparency on costs and brand safety, and real-time reporting and analytics, bringing accountability to programmatic advertising to deliver business results.

AcuityAds is headquartered in Toronto, Canada with sales offices in New York CityBostonChicagoLos AngelesSan FranciscoSan DiegoVancouverCalgary and Montreal.  For more information, visit

Disclaimer in regards to Forward-looking Statements

This press release contains “forward looking statements” that reflect the Company’s current expectations and unaudited management estimates of financial performance for the periods noted. When used in this press release, forward looking statements can be identified by the use of words such as “may”, or by such words as “will”, “intend”, “believe”, “estimate”, “consider”, “expect”, “anticipates”, and “objective” and similar expressions or variations of such words. The forward-looking statements in this press release include statements regarding the estimated Q4 revenue and Adjusted EBIDTA of the Company, which are based on unaudited management estimates. These unaudited estimates have not been reviewed or approved by the Company’s auditors and are subject to revision and adjustment. The Company’s audited financial statements may materially differ from the unaudited estimates presented herein and accordingly, the unaudited estimates should not be relied upon as a representation of the Company’s audited financial results for its 2016 fiscal year.

Forward looking statements are, by their nature, not guarantees of the Company’s estimated or future operational or financial performance, and are subject to risks and uncertainties and other factors that could cause the Company’s actual results, performance, prospects or opportunities to differ materially from those expressed in, or implied by, these forward looking statements. No representation or warranty is intended with respect to anticipated future results, or that estimates or projections will be correct or sustained.

In developing the forward-looking statements in the press release, the Company has applied several material assumptions.  Many risks, uncertainties and other factors could cause the actual results of the Company to differ materially from the results, performance, achievements or developments expressed or implied by such forward-looking statements. These risks, uncertainties and other factors include, but are not limited to the following: reclassification or non-recognition of revenues or expenses of the Company and other similar factors that may cause the actual audited results, performance or achievements to differ materially from those expressed or implied in these forward looking statements.

Readers are cautioned not to place undue reliance on these forward looking statements, which speak only as of the date of the press release or as of the date otherwise specifically indicated herein. Due to risks and uncertainties, including the risks and uncertainties elsewhere in this press release, actual events may differ materially from current expectations. The Company disclaims any intention or obligation to update or revise any forward looking statements, whether as a result of new information, future events or otherwise. All forward-looking statements contained in this press release are expressly qualified in their entirety by this cautionary statement.

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

SOURCE AcuityAds Inc. 

For further information: Babak Pedram, Investor Relations, Virtus Advisory Group Inc., 416-644-5081,; Tal Hayek, Chief Executive Officer, AcuityAds Inc., 416-218-9888,


Sign up for investor alerts